The Portfolio of
Eiji Muroichi

Gap Fit Spotlight & Style It Out

Gap’s Born to Fit campaign is 40 years anniversary of Gap Jeans brand on the market.

My roles for the campaign were design and development of two online experiences on Gap’s Facebook page.

Fit Spotlight is the interactive showcase of Gap’s 1969 jeans series featuring a fashion designer, Patrick Robinson. And Style It Out is the digital lookbook to present featured style selection with jeans from Gap.

Year
2009
Client
Gap
Agency
AKQA
Role
Design, Flash Programming

Born To Fit Facebook Experience

Overview video of experiences on Gap's Facebook page.